I have loved reading the reaction to Protein World’s advert: Are you beach body ready? The original ad is below:
So the message is that to be ready for the beach, you have to have the perfect body. Nice. As if our self-esteem isn’t reliant enough on looking skinny and having perfect skin, hair etc.
What I love about us as a society is how we attack back. So many people agree that this is the last message we need to be sending to a world of people already obsessed with looking perfect to feel good about themselves.
Here are some of my favourite comebacks below:
“If my body is on a beach, then it is ready. Thank you very much”
“Stop encouraging women to starve themselves”
Straight to the point!
And my personal favourite…